I just received this note from Janet Cohen:
You are going to love this one – from the Feb 2007 Wired.
A Second Life for MTV by Mark Wallace
article is not online yet, but this article explains the part you’ll like, MTV is calling their Virtual MTV a Leapfrog Initiative!
I’ll try to blog about this soon, if you don’t beat me to it.
Although MTV’s Virtual Laguna Beach has been out for a while, this is a great example of digital media converging with culture — and new culture creation. No wonder they call it leapfrogging!
Update – Jan 24 @ 20:08
You should really read Janet’s thought’s on “leapfrogging” at MTV: